Oslo Airport is to open its new arrivals duty free shop in its expanded terminal in early September, which airport operator Avinor says will create a more spacious and inviting retail experience for passengers.
The terminal will be fully operational in April 2017, and the new airport areas will, in the meantime, be opened one at a time.
“The new duty free shop is designed to make Norwegians proud of returning to their home country,” comments Håkon Fjeld-Hansen, CEO Travel Retail Norway. “The shop will offer a unique shopping experience.”
The new outlet will be twice as big as the previous one and will be followed by the launch of a new departures duty free store on 1 December this year. “It will be a spacious shop with an even larger selection of products, and we will make sure that arriving international passengers have a pleasant shopping experience,” adds Fjeld-Hansen. “We have built this shop according to the Norwegian traditions and have listened to the feedback on the existing shop. The extra space means that we now can make some long-awaited changes. Our customers will experience a pleasant atmosphere.”
Meanwhile, Egli Thompson, Executive Vice President of Communications and Marketing at Avinor, is looking forward to the opening and expects that the new store will be a hit with arriving passengers. “The new shop on arrival is a large ambitious project from TRN, and it will be an important contribution to the commercial development of the new Oslo Airport,” he says. “However, when designing the shop we have also taken into account that not all passengers want to shop. Wide passageways will make it easy to walk through the shopping areas for those who want to. Commercial revenues help strengthen Oslo Airport’s position as an attractive international airport and will benefit the entire Norwegian airport network. We will make it attractive for Norwegians to shop in Norway instead of abroad. This is good for all passengers throughout the country.”
The new shop will offer a larger selection of products with more international brands and local products. “We are working hard to find products and brands we think our customers might appreciate. In particular, we see a demand for a broader selection of local and ecological products,” Thompson says.
The shop has been designed in line with the rest of the airport, which is a blend of Norwegian and International architecture. In addition, there will be a new checkout system with 43 cash registers compared to the current 28, along with investment in new digital solutions for an up-to-date shopping experience.
“We will offer a larger and better selection, one we hope the passengers will appreciate. A considerable growth in revenues from our Norwegian and foreign passengers is expected,” concludes Fjield-Hansen.